Entrepreneurship Class Activity and Discussion questions

Upon completion of the Required Readings, write a thorough, well-planned narrative answer to each of the following discussion questions.  Rely on your Required Readings and the Lecture and Research Update for specific information to answer each discussion question, but turn to your original thoughts when asked to apply, evaluate, analyze, or synthesize the information.  Your Discussion Question responses should be both grammatically and mechanically correct, and formatted in the same fashion as the questions themselves.  If there is a Part A, your response should identify a Part A, etc.  In addition, you must appropriately cite all resources used in your responses and document in a bibliography using APA style.

1. During the course of a relatively normal week, observe the things that you might not normally see when you are in a hurry.  Watch people – what products and services they use and don’t use.  Then list ten (10) product or service opportunities, needs, or solutions that you recognized from your observations.  Include a brief situational description for each.  State what you observed.  (50 points) (A 2-page response is required.)

Discussion Question 1-2

Upon completion of the Required Readings, write a thorough, well-planned narrative answer to each of the following discussion questions.  Rely on your Required Readings and the Lecture and Research Update for specific information to answer each discussion question, but turn to your original thoughts when asked to apply, evaluate, analyze, or synthesize the information.  Your Discussion Question responses should be both grammatically and mechanically correct, and formatted in the same fashion as the questions themselves.  If there is a Part A, your response should identify a Part A, etc.  In addition, you must appropriately cite all resources used in your responses and document in a bibliography using APA style.

2.  How could five (5) of the ten (10) products or services observed in Question 1 be changed or offered differently as a new business opportunity? Pick one (1) of the ten (10) opportunities, needs, or solutions observed and state why you feel it has the best potential to become a new business opportunity.  (50 points) (A 2-page response is required.)

 

 

Activity 2-3: Market Research (100 points)

As you learned, the three “Ts” of marketing (trade shows, trade publications, and trade associations) can be used to research information about your competition.  However, they can also be helpful in providing information about a business concept’s feasibility.  In this Activity, you will perform market research for a new nanotechnology product using the three “Ts” of marketing.  Your Activity responses should be both grammatically and mechanically correct, and formatted in the same fashion as the Activity itself.  If there is a Part A, your response should identify a Part A, etc.  In addition, you must appropriately cite all resources used in your response and document in a bibliography using APA style. (100 points)  (A 4-page response is required for the combination of Parts A and B.)  

Part A       Examine a nanotechnology product by researching relevant trade shows, trade publications, and trade associations.  Create an annotated bibliography of resources that includes a minimum of four (4) trade shows, four (4) trade publications, and two (2) trade associations that provides useful information about the nanotech product.  Be sure to include details about each event/activity/organization/publication (online and in print), etc.  Organize the annotated bibliography into the three (3) distinct sections (shows, publications, and associations) and for each section, include a statement explaining why this research is important when learning about the nanotechnology industry and competing companies and products. 

Part B        State the conclusions you have drawn after performing this market research activity and acquiring new nanotechnology industry, company, and product knowledge. Specifically address the following issues: 

1.      What else can you learn from the trade show Web sites besides information about the trade show itself? 

2.      What else can you learn from trade publications?

3.      What benefits can you obtain from trade associations?

4.      From a revenue perspective, why is researching the 3T’s important?

 

Discussion Question 3-4

Upon completion of the Required Readings, write a thorough, well-planned narrative answer to each of the following discussion questions.  Rely on your Required Readings and the Lecture and Research Update for specific information to answer each discussion question, but turn to your original thoughts when asked to apply, evaluate, analyze, or synthesize the information.  Your Discussion Question responses should be both grammatically and mechanically correct, and formatted in the same fashion as the questions themselves.  If there is a Part A, your response should identify a Part A, etc.  In addition, you must appropriately cite all resources used in your responses and document in a bibliography using APA style.

1. Describe how the Proof of Concept (POC) differs from feasibility. Then explain the importance of POC. Finally, briefly outline the entrepreneur's micro strategy for proof of concept. (50 points) (A 2-page response is required.)

Activity 4-6: Designing and Planning the Operation (100 points)

This Activity is comprised of two (2) parts.  Your Activity responses should be both grammatically and mechanically correct, and formatted in the same fashion as the Activity itself.  If there is a Part A, your response should identify a Part A, etc.  In addition, you must appropriately cite all resources used in your response and document in a bibliography using APA style.  (100 points)  (A 4-page response is required for the combination of Parts A and B.)  

Part A             Describe at least four (4) ways to create and manage human resources (personnel) when beginning an entrepreneurial venture.

Part B              Explain at least four (4) reasons why outsourcing should be considered as a viable alternative.

Discussion Question 5-7

Upon completion of the Required Readings, write a thorough, well-planned narrative answer to each of the following discussion questions.  Rely on your Required Readings and the Lecture and Research Update for specific information to answer each discussion question, but turn to your original thoughts when asked to apply, evaluate, analyze, or synthesize the information.  Your Discussion Question responses should be both grammatically and mechanically correct, and formatted in the same fashion as the questions themselves.  If there is a Part A, your response should identify a Part A, etc.  In addition, you must appropriately cite all resources used in your responses and document in a bibliography using APA style.

1. Explain the phrase “crossing the chasm” in product adoption. (50 points total)  (A 2-page response is required.)

Discussion Question 5-8

Upon completion of the Required Readings, write a thorough, well-planned narrative answer to each of the following discussion questions.  Rely on your Required Readings and the Lecture and Research Update for specific information to answer each discussion question, but turn to your original thoughts when asked to apply, evaluate, analyze, or synthesize the information.  Your Discussion Question responses should be both grammatically and mechanically correct, and formatted in the same fashion as the questions themselves.  If there is a Part A, your response should identify a Part A, etc.  In addition, you must appropriately cite all resources used in your responses and document in a bibliography using APA style.

2.  Describe different ways start-up ventures can be funded. (50 points total) (A 2-page response is required.)

Activity 6-9: Funding Sources (100 points)

 

This Activity is comprised of three (3) parts.  Your Activity responses should be both grammatically and mechanically correct, and formatted in the same fashion as the Activity itself.  If there is a Part A, your response should identify a Part A, etc.  In addition, you must appropriately cite all resources used in your response and document in a bibliography using APA style.  (100 points)  (A 4-page response is required for the combination of Parts A, B, and C.)  

 

Part A        The most popular source of capital for new ventures is private investors; these investors are called angels and are typically people the entrepreneur knows or has met through business acquaintances.  Today many angels have joined forces to create large pools of capital called angel networks.

 

1.      Perform research to find at least four (4) angel networks that exist in your state; if your state does not have four networks, then find networks by looking at bordering states.  (If you live outside the United States, change “state” to “province” or “region” in the above instructions.)

 

2.      Provide a general description of each angel network, its investment criteria, and the contact information in your response.

 

Part B        Many areas of the United States offer access to venture capital through institutes or organizations established on the campuses of major universities.  The university acts as a conduit through which the entrepreneurs and investors are matched and assumes no liability for, nor has any ownership interest in, either the new venture or the investor’s company.   

 

1.      Perform research to find one (1) major university offering access to venture capital that is geographically close to you.  If you live outside the United States, first perform this research within your country.  If none exists, then you should research major universities in the United States. 

 

2.      Provide a general description of an institute’s or university’s offering, its investment criteria, and the contact information in your response.  Discuss if the institute or organization targets a specific industry.

 

Part C        Many states provide venture capital funds or a loan program to help new and growing ventures.

 

1.      Perform research to find out if your state offers any venture capital funds or loan programs to help new and growing ventures. If your state does not provide this type of funding, investigate and describe a neighboring state’s funding.  (If you live outside the United States, change “state” to “province” or “region” in the above instructions.) 

 

2.      Provide a general description of your state’s offering, its investment criteria, and the contact information (i.e., address, phone, Web site, etc.) in your response.

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Entrepreneurship Class Activity and Discussion questions

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