Define the industry related to Bai health drink produced by Wal-Mart you selected for your microeconomic/macroeconomic analysis papers.
Consider the following questions:
- What are the main companies in the industry?
- What is the level of market concentration in the industry?
- To what extent are the products/services from this industry homogenous?
- How would you characterize the barriers to entry in the industry?
- How would you characterize the market structure of this industry? How does the market structure affect the business strategy and performance of the company you selected?
- To what extent may the market structure in the industry lead firms to engage in anticompetitive behaviors?
Field of study:
